PASTURE RAISED IS A DIFFERENT ANIMAL
Pastured poultry means the chickens live on pasture in a natural habitat (on grass, in the fresh air and sunshine, with plenty of space to roam and forage). Pastured chicken is not only nutrient dense and delicious, but also helps rebuild healthy regenerative soils.
Perdue is the first company in the world to have a USDA process-verified program that guarantees every bird was truly raised on fresh pasture.
THE TRUE PASTURED POULTRY DIFFERENCE
Our commitment to pasture-raised poultry goes beyond the grass on which our chickens graze.
FREE RANGE
Raised indoors with “access” to the outdoors
OUR PASTURED CHICKENS
Raised on fresh pasture every day in floorless mobile coops
BETTER FOR CHICKENS
Fresh air, sunshine, exercise and fresh pasture every day
Plenty of bugs and worms to forage, because that’s what real chickens eat
Never given drugs or antibiotics, allowing their natural immune system to develop
BETTER FOR YOU
Higher in Vitamin A
Lower in Saturated Fat
Rich in Omega-3s
Naturally Nutrient Dense
BETTER FOR THE LAND
Composting farm waste into the soil encourages quick topsoil regeneration
This process increases biodiversity of the land and vitality of the farm soil
We rotate our chickens to fresh pasture every day, further strengthening the soil
THE CYCLE OF REGENERATIVE AGRICULTURE
In our system, every bird is truly pasture raised, because we move their coops to fresh pasture every day. Others call stationary barn-grown birds with outdoor access “Pasture Raised.” The problem with this is they may never actually go outside. In fact, our data shows that as many as 97% of birds do not spend meaningful time on pasture. And even if they do, they will overgraze the land if it’s not in constant rotation.
Regenerative Agriculture Cycle
Pasture Grows Strong & Tall
Cows Graze & Fertilize Soil
Pasture Is Ready For Chickens
Chickens Graze & Fertilize Soil
REGENERATIVE AGRICULTURE YOU CAN SEE
Three years and many chickens later, our first pasture was completely revitalized.
Before
After
Increased soil organic matter from 0.9% to almost 3%
Sequestered over one million pounds of atmospheric carbon back into the soil
Increased water-holding capacity by nearly 7 million gallons
STATE-OF-THE-ART
MOBILE COOP TECHNOLOGY
Our coops are moved and rotated every 24 hours to ensure the chickens get the freshest pasture every day. These unique, first-of-their-kind coops are engineered with 100% solar power, providing the chickens with life on pasture 24/7, along with protection from adverse weather and predators like coyotes and hawks.
PIONEERS OF PASTURE-RAISED POULTRY
2011
Perdue became the number one producer of UDSA-Organic chicken
2017
Perdue led the industry in raising chickens with no antibiotics ever
NOW
Perdue is the first large poultry producer to build a leading pasture-raised chicken program at scale to expand consumer access to pastured chicken